"Steve Jobs" (Simon & Schuster), by Walter Isaacson: "Steve Jobs" takes off the rose colored glasses, which often follows the premature death of an icon and instead offers something far more valuable: the chronicle of a complex genius, brash, which is crazy enough to think that could change the world - and did.
Through unprecedented access to jobs with more than 40 talks, including long sessions sitting in the living room co-founder of Apple, walk around your neighborhood, children and visits to the secret headquarters of his company, Isaacson takes the reader on a journey that few have had the opportunity to experience.
The book is the first, and with his death, October 5 to 56 years, the only authorized biography of the famous work privately and, by extension, the same secret of Apple Inc. Through Apple, Jobs helped usher in the era of personal computers he put the Macintosh in the hands of ordinary people. He changed the course of music, computer animation and mobile phone industries, and touched many others with the iPod, the iPhone and the iPad, Pixar and iTunes.
His biography, therefore, serves as a chronicle of Silicon Valley in the last 20 - and technology in the early 21, and American innovation at its best. For the generation that has grown into a world where computers are the norm, smartphones members feel like fifth and music comes from the Internet instead of record and CD stores, "Steve Jobs" should read the story.
Isaacson, whose other books include biographies of Albert Einstein, Benjamin Franklin and Henry Kissinger, uses anecdotes from friends, family, colleagues and adversaries to illustrate the sometimes profound contradictions in employment.
Given up for adoption at birth, youth employment was to deny his daughter Lisa for years. The product of the 1960s counterculture that rejected materialism, he left to found what became the world's most valuable company. Deeply influenced by the principles of Zen Buddhism, Labour rarely achieved inner peace and it was prone to wild mood swings and the average of outbreaks in people who were not up to expectations.
But these contradictions that make this magical world outside of Apple to a human error. And is his uncanny ability to fuse art and technology, design and engineering, beauty and function that allowed him to put the Macintosh, iPod, iPhone and the iPad into the hands of millions of people who did not even know they wanted. Jobs changed our relationship with technology, because humanity understood and who understood the chips and interfaces.
"I'm one of the few people who knows how to produce technology requires intuition and creativity, and how to produce something artistic requires real discipline," says Isaacson Jobs in one of the extended passages in the book that is in your own words.
These excerpts from the interview and pepper book as rare gems. In them, Job offers eloquent, unapologetic explanations for why did things the way they did and what was going on in your mind in the midst of Apple's decision and his own life.
Apple fanboys, geeks and encyclopedic-minded reporters comb the book probably unknown details about Jobs and Apple. I was informed it only a little more than the average reader, and a tenuous connection, nostalgic to him through having attended high school with his daughter, Lisa Brennan-Jobs. I found myself combing, not the book of the secrets of Apple, but the secrets of Steve Jobs, the man, the father, the son.
With little patience for the technical details, I was browsing some of the passages of the book detailing the creation of the Apple I computer, Macintosh and the i-gadgets of years after Jobs. It is in these passages, however, where the reader can find explanations of why the iPhone's battery is not replaceable, why Macs cost more than PCs, and why the iPod headphones are white.
The chapters close, where he shines Jobs staff, with all its faults and folly, leaving a deep impression. There's humor, too, especially at first when Isaacson chronic lack of personal hygiene Jobs, the barefoot hippie who runs a corporation. And deeply moving passages about Jobs's resignation as CEO of Apple, and an afternoon spent with Isaacson listening to music and reminiscing.
"Steve Jobs" was originally scheduled to hit stores in 2012. Date of publication was moved after death Jobs. Therefore, there are bits that could have benefited from a new round of editing. There are anecdotes, for example, Isaacson repeats, as if his introduction to the first reader.
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